White Pages brand,
TheWhitePagesSalesCollateralisanimportanttoolthatWhitePagessalesconsultantsutiliseduringtheirsalesprocesstonewandexistingcustomers.TherangeofmaterialsassistsTelesalesmarketers,newandexistingbusinessowners,andfacetofaceconsultants.
EveryyeartheWhitePagesSalesCollateralupdateswithnewcontentandanewlookandfeel.For2012,westrippedawaycolourphotographyandappliedagreatergraphicapproach.Sincesalesareusuallyvisualizedinchartsandgraphs,Iwantedusethatasadrivingforceforthecreativeofthesalescollateral.Allphotographywouldbeinblackandwhite,whilethecharts,graphsandiconswouldbeinfullcolour,emphasizingtheirimportance;makingthemthehero.
Whilethesedesignsareproactiveimpressions,headovertowhywhitepagestoseethelatestupdatesanddesigns.
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